About Us

Wildlife | Nature | Conservation

Welcome to Just Float Films. We specialize in creating immersive experiences using 360-degree "virtual reality” video technology. Our mission is to connect our audiences with the wildest places on earth in a new and unique way, and to inspire a renewed sense of stewardship over the planet we call home.

At our core, we are a team of passionate conservationists and filmmakers who are dedicated to creating impactful films that matter. We believe that the power of VR lies in its ability to engage viewers with tales from around the globe in ways that might otherwise never be possible. By leveraging the latest technology, we are able to transport our viewers to the heart of the story, immersing them in a world unlike any other.

From pre-production to post-production, we are committed to delivering films of the highest quality, both visually and narratively. We work closely with our conservation partners to understand their message and bring their stories to life in a way that is both engaging and effective.

Our award-winning work has been featured in film festivals, museums, and other venues around the world. As we continue to push the boundaries of what is possible with 360-degree video technology, we are proud to be a part of the community of filmmakers who are exploring the exciting new frontier of virtual reality. 360-degree video has the power to revolutionize the way we experience film and storytelling, and we are excited to be at the forefront of this movement.

Our Story

In 2019, James and his wife Lana created their first 360-degree short film, "Manatee 360", which inspired them to apply revolutionary 360-degree technology to tell conservation stories. Together, they founded Just Float Films, with the goal of creating fully immersive virtual wildlife experiences that engage viewers with our planet in new and exciting ways.

Through their work, James and Lana hope to inspire passion for the protection of Earth's most imperiled wildlife.

Meet The Team

James Beissel

Co-Founder

James Beissel is wildlife photographer and conservation filmmaker with a passion for sharing stories of wildlife and promoting the conservation of endangered species. A blend of traditional naturalist skills and modern technology has allowed him to photograph some of North America's rarest and most elusive mammals, with his work appearing in numerous books and magazines. He is a frequent speaker and photography presenter on behalf of conservation causes and guides photography and wildlife watching adventures across North America.

Lana Beissel

Co-Founder

Lana's love for animals has led to some unique experiences, from being courted by a curious manatee to having a black-footed ferret asleep in her lap and a porcupine getting a little frisky with her leg. After working as an EMT, Lana shifted her focus to wildlife rescue and rehabilitation, contributing fieldwork as a citizen scientist studying endangered species such as black-footed ferrets, desert tortoises, jaguars, and ocelots. When not filming or digging up new stories, Lana can be found freediving in search of octopus or exploring the Colorado Front Range with her husband.